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Ped
Ex:
Research, Training, Education
In Support of Community Outreach
Education: Public Outreach:
Community Outreach Programs:
It's springtime and a good time to get into the community with chiropractic. Here are two community outreach suggestions.
1- Backpack
Safety Program Co-Sponsored by COCCSA, AirPacks
and Office Depot.
Launched in 2002,
the Congress of Chiropractic’s
National Backpack Safety Program has all the elements of success including
professionally produced materials, a backpack bully mascot with which students
can identify, and corporate support from outside the chiropractic profession
through AirPacks Inc., manufacturers of ergonomic backpacks, and Office
Depot, one of the nation’s largest suppliers of stationary supplies
to schools.
This program can be used throughout the year: once you purchase the program
it is yours to keep and use as frequently as you want.
Read more about this exciting program here: http://www.cocsa.org/pubs/general/86_267_1174.CFM?CFID=11533076&CFTOKEN=13023901
Register here to get your ICPA affiliate discount: http://www.icpa4kids.com/BackpackSafetyOrderForm.pdf
2- Children's Health Day International Sponsored by the WCA and Partnered with the Make-A-Wish Foundation.
The WCA Children's Health Day International is about bringing health information to families in your neighborhood -- and introducing them to the benefits of chiropractic for ALL people, including children. This program can be used by individual offices and also includes options for you to collaborate with other like minded offices in your community!
Read more about hosting this event in your community here: http://www.worldchiropracticalliance.org/children/
National Advertising:
In addition
to our current advertising in Mothering
Magazine, Midwifery Today and
Wellness Bound,
the ICPA has just signed contracts with two national magazines: E-pregnancy and Pregnancy. We
will be soon launching into Children's magazines as well.
View our ad here: http://www.icpa4kids.com/mothering_ad_spring.htm
We know from past experiences that these ads are very successful in bringing visitors to our membership on-line referral directory. For you, this means new patients coming to your office for the right reasons!
We are stepping out on this advertising endeavor with the confidence that our membership will help fund these projects. Estimated annual costs come close to $100,000. This cost is not covered by membership dues and so we are asking you to consider the impact this advertising will have on chiropractic and to step up to the plate and contribute to this important investment.
In light of the insurance propaganda you read about in our last Pedex and the attempt of major conglomerates to interfere with our care for children, we must take action now! Advertising in well-distributed magazines is a solid step to reach more parents about the importance of family chiropractic care.
Please visit this link and make your investment now: https://secure.icpa4kids.com/investment_form.html Each and every one of us are responsible for the future of chiropractic and now is the time to become active.
Training: ICPA Seminars:
Year
One:
We
have recently started our classes in Calgary,
L. A., Montreal and Detroit.
New locations starting this fall are: NY/NJ,
Dallas,
Minneapolis,
Hamburg and Toronto.
Expected locations starting Spring 2006 are St. Louis, London, San Francisco, Chicago.
Year
Two:
Currently in Toronto and Dallas, we
are planning to come to San Francisco and Atlanta this fall as well (schedule
coming soon)
Year Three:
Currently in
Montreal and Chicago, we are coming to Toronto and Dallas in the fall of 2005.
(schedule coming soon)
ICPA Co-sponsored Conventions:
The ICPA collaborates annually with various organizations,
colleges and associations. Our upcoming events can be viewed here: http://www.icpa4kids.com/chiropractic_extravaganza.htm
Research:
The ICPA presented three papers at this year's Annual
ACC/ RAC Conference.
This annual event was held in Las Vegas,
NV March 17-20, 2005
Additionally, two papers have been accepted for presentation at the upcoming Biennial Research Conference Co-sponsored by WFC and FCER on June 16-18, 2005 in Australia. View all poster presentations here: http://www.fcer.org/ICCR2005/POSTER.PDF
You can read the abstracts for these papers here: http://www.icpa4kids.com/research/Presentations-2005.htm
Many Blessings,
Jeanne Ohm DC
ICPA, Executive Coordinator
www.icpa4kids.com
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